• Ed Gaines

'Scoop, There It Is!' Geico Turns Tag Team Commercial Into A Real-Life Ice Cream

Geico turned its “Scoop, There It Is!” commercial into a real-life ice cream.


The commercial features Tag Team and a parody of their hit song "Whoomp! (There It Is)."



Geico reached out the founder and owner of New York's Mikey Likes It Ice Cream, to create a flavor that included that list of ingredients from the song in the commercial.



The ice cream called "Scoop! There It Is!" features a vanilla base, with cookie dough, peanut butter swirl, and chocolate-covered marshmallows mixed in.









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